Development Sprint: Get started

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Make stories that move people

 
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The Development Sprint is our process to conceptualize, pitch, and create shows for television and film. Our top writers will develop treatments for your brand content that will entertain and engage your audiences in ways advertising can’t. Our final deliverable is everything you need to begin producing.

 

WHAT’S INCLUDED

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Each engagement results in a show treatment and show bible. Together, these are the materials needed to explain and execute “the show,” delivered in the easy to understand format we use with TV networks.

The Show Treatment is a deck that can be used to sell and explain the show.

A GREAT TITLE AND BOLD LOGLINE

Lets everyone know right away what the show’s purpose is, who it is for and how it will come to life.

THE FORMAT

Handily summarizes the framework for episodes and what audiences can expect when they tune in.

A SAMPLE EPISODE

Describes in detail what audiences see, minute by minute and beat by beat.

FEATURED TALENT

Highlights the the specific talent or archetype best suited for your series.

EPISODE BREAKDOWNS

Short descriptions that demonstrate how each episode in the season will play out.

ADDITIONAL SEASON CONCEPTS

To show the long-term vision for further programming.

 

The Show Bible is an actionable handbook to produce the show. It encompasses detailed planning materials for the season.

 
TIME & COST

A production timeline to produce the series and an itemized production budget from start to finish.

PEOPLE & PLACES

Proposed casting and talent including casting briefs, and availability. Background research on possible locations and set details.

 
 

SCHEDULE

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Discovery (1-3 weeks)

Discovery sets the the stage for a successful project and is an essential first step. The discovery process serves to answer the higher order question, “What do we want to accomplish with our content?” We dive in to gain an understanding of your business objectives, target audience, and messaging goals.

Creative Exploration (1-3 weeks)

This is the fun part. We’ll generate several ideas to start. Through a series of brainstorms and workshops, collaboration and feedback, we to get to our shortlist. It’ll be hard, but you’ll choose a winner to move forward with.

Refinement (1-3 weeks)

Once we have our creative direction, we tap a deep bench of contributors representing a wide range of skills for input and feedback. We take a critical approach pressure testing, and improving on the idea, all in service of creating a compelling concept.

Delivery (1-3 weeks)

The final deliverable includes everything you need to get buy-in within your and move on to production.

 
 

COST

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$12,000

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The show we develop is yours to do whatever you like with. Of course, we’d love to produce the series for you. In fact, we’ll give you a $12,000 credit toward production budget if we do.

 
 
 

The Development Sprint is right for you if:

- Your business has tried to publish video but struggled to acquire audiences
- You have a complex story that needs a major rollout
- You need to generate publicity around an important message
- You want a dynamic communication plan for a year-long timeframe
- You believe in the power of video to capture attention and change the way people see the world

Schedule a free consultation