Sweaty girl's survival guide

This project helped Cowboy Bear Ninja answer the age-old question: Can we be in two places at once? The answer is, yes. Yes we can. Edelman came to us with a project that could have had us sweating, but we thrive in environments that raise the temp. The ask was for Dove Clinical: Film Hannah Berner, hilarious comedian and social media phenom, hosting a comedy show / brand activation / live event at a comedy club in Manhattan into the wee hours, and then the very next day film her starring in a deliverable-heavy social campaign. We worked with director Jackie Phillips and DP Domo Jones to build a team who could capture both environments with the throughline of Dove branding. We divided. We conquered. And now you get to laugh with Hannah Berner, who is basically a dolphin at this point (but you can’t tell thanks to Dove).

Executive Producers

Matt Semel

Corey Tatarczuk

Director

Jackie Phillips

Director of Photography

Domo Jones

Production Design

Claire Gilbertsen

Sound

Patrick Southern

Client

Dove

Agency

Edelman